The Financial Performance of Family versus Non-Family Firms Operating in Nautical Tourism

This article analyses the financial performance of family versus non-family firms operating in nautical tourism, 2015–2019. The sample 39 Portuguese companies was collected from SABI database. We use a regression performance, measured by three alternative proxies: return on assets, equity and profit margin, liquidity, leverage, turnover asset structure, company size age. regressions are performed across Nuts II regions mainland types (family non-family). results uncover several patterns. First, larger older, make higher investments therefore less liquid. Second, leverage investment tangible assets impact negatively significantly corporate while age impacts positively significantly. Third, sign depends measure performance. Finally, Northern region show superior which can be explained share firms. These findings serve as roadmap for managers when selecting strategies to improve Additionally, they will contribute understanding tourism destination dynamics competitiveness.